Are you taking advantage of all the free Australian business directories to give your business a boost online?
There are many reasons to list your business on some of the better Australian business directories including:
- Better Online Exposure
- Improved Local SEO by building Local Citations
- More Backlinks to your website
- Being listed on their API’s
There are hundreds of business directory services but you don’t need to list on all of them (and you shouldn’t). Concentrate on listing on these top business directory sites and also list on the top niche services for your industry.
One way to find online services is to do a search for 3 or more of your direct competitors and make a note of the sites where they are listed. You should list your business on any of the services where your competitors are listed but you are not, if you don’t you are letting searchers on those sites go directly to your competitors.
While there are many posts online listing Australian business directories many are out of date. at myPresences we monitor thousands of online services worldwide. Our list was last updated in May 2021.
Services are ranked by Domain Authority which is a score out of 100 indicating how well a website will rank in search results.
To add your business click on Add Link or click on Our Profile to find out more about each business directory.
Free Australian Business Directories
1. Google My Business
Google My Business is the local listing service from Google and is one of the most important places for a small business to list online. If your business is not listed on Google My Business then go create a presence there now by clicking the Add Link below. Your business must have a listing on Google My Business!. Your Google My Business listing summary will appear directly in the search results when your customers search for your business, make sure the information is accurate. Google My Business is an extremely important place to get online reviews, this will help your business rank better in google search and local search and help you get into the very important local 3 pack which appears at the top of search when people are searching for businesses of a certain type in an area.
|API||Yes. Used by thousands of websites and apps.|
2. Yellowpages Australia
Yellowpages is part of the Sensis network that also includes Truelocal, WhitePages and Whereis and is partly owned by Telstra. While it is no longer important to be listed in the physical yellow pages it is important to have a presence on their online network. Having a listing on Yellowpages will also help you business get listed on other websites in the network and will help you get listed on the Sensis API which is used by app developers to list local business in their apps.
|Claims||6.5 million site visits each month (July 2018)|
Truelocal is part of the Sensis network and was created in 2006 and later acquired by Sensis.
|Claims||1.1m searches each month (July 2017)|
3.1m Aussie visits each month (August 2017)
4. Yelp Australia
Yelp Australia is the Australian portal site for the American business directory Yelp. Yelp is one of the worlds biggest business directories and are known worldwide. Yelp is also an online reviews site and has a mobile app that is used by millions of people worldwide to find local businesses. It is very important that your business is listed on yelp and you start to generate some ratings and reviews on Yelp.
|API||Yes. But only after you have had a review.|
Hotfrog is an international business directory based in Australia and available in 38 countries worldwide. Hotfrog was created in 2005 and has over 120 million businesses listed worldwide.
|Claims||2.7 million people per month (July 2018)|
431000 enquiries to business per month (July 2018)
120 million businesses listed (July 2018)
|Domain Authority||51 (July 2021)|
65 (July 2018)
|Australian Alexa Rank||4830 (July 2021)|
13527 (July 2018)
|Facebook Likes||13333 (July 2021)|
12776 (July 2018)
Dlook is an Australian business directory listing over 1.7 million businesses.
|Claims||1.7 millions businesses (July 2018)|
|Domain Authority||39 (July 2021)|
61 (July 2018)
|Australian Alexa Rank||20750|
StartLocal is a directory for local businesses to list on and promote their business and is also focused on helping consumers find the best deals. When you list your business on StartLocal also be sure to post any deals and specials you are running.
|Claims||7 million visitors a year (July 2018)|
|Australian Alexa Rank||13481|
8. Local Search
LocalSearch is primarily focused on regional areas around Australia. If you are a regional business then it is important to be listed in one of their many regional and hyper local directories.
|Australian Alexa Rank||2667|
9. Word Of Mouth
Word of mouth is primarily a reviews site that is now owned by OneFlare.
|Claims||588977 Customer Reviews (July 2018)|
|Australian Alexa Rank||5718|
Aussieweb is one of Australia’s oldest business directory sites, established in 1996 and based in Brisbane.
|Australian Alexa Rank||15842|
Getting listed on these services is a great start, but you also need to make each of your listings as compelling as possible so that when consumers find your business they are likely to click through to your website or call you. Take advantage of every part of the profile you can, add photos and videos, create a comprehensive description of your business, add your products or services and your specials. Creating more compelling profiles may also help you rank better on each service.
If the service supports ratings and reviews then let your clients know they can rate and review you on these profiles, having great social proof on your profiles may be the difference between a customer coming to your business rather than your competitor.
myPresences is a service to help you list your business on 100’s of online services such as social media services, business directories, reviews sites and more and then continue to manage your online presence and reputation on each service.
Try a free 14 day trial at https://app.mypresences.com/signup/.
To find hundreds of other online services to promote your business on try or free online services explorer.