Building citations for your business is one of the best strategies to get your business found online when people search for local businesses, combine this with a consistent NAP (Name, Address, Phone Number) and you are on the way to that coveted first 3 spots in the Google Local Pack on the front page of google. Building citations is a slow and methodical process. There is a lot that needs to be done around managing your accounts on various services before you even begin. This can discourage a lot of business owners and agents and results in most businesses not building a strong citation base or consistent NAP. The other option is to use a service that will automatically update your information online or services that provide manual citation building for you. The problem with these services is you don't always get the best results or the results you expect. There are a number of advantages to taking control of this process yourself such as: You can make sure the information posted to a service is exactly what you expect.…
Paul GordonDecember 11, 2019